Buyers and sellers can record substantial savings on property in today’s market
Ali Salarian, Real Estate Broker and Vice President of PPS Realty Brokerage, is revealing how buyers and sellers can save lots of money when buying or selling properties.
Today’s real estate marketplace is saturated with information about available listings and step-by-step information on how to buy and sell properties. This means that buyers and sellers who work together with their Realtors to achieve their property goals exert less effort and are most efficient, especially when compared to the old days. “So, why not reward such cooperative clients?”, asks Mr. Salarian.
Experienced sellers can personally sell their properties and record substantial savings when they work with non-traditional brokerage firms like ComFree and Property Guys who offer mere posting listing services on MLS for a flat fee.
Buyers can also save lots of money through rebate programs offered by innovative brokerages such as PPS Realty. The buying commission to be paid to the cooperating brokerage by the listing brokerage or seller is then shared with buyer’s clients. The rebate concept has always existed but privately, meaning that many Realtors working with well-known brand brokerages offer a rebate to their buyers’ clients but don’t advertise publicly, so as to have the option of negotiation with their clients and also to avoid a conflict with others working at the same brokerage who doesn’t offer rebates. RECO has mandated having a clear advertisement message when entering into written rebate agreement and makes the brokerage responsible for paying the rebate amount.
Furthermore, the scope of work has to be outlined to meet both parties’ expectation when the client-agency relationship is established; otherwise “it’s too good to be true “when 50% of the commission rebated to the buyers is charged back for unlimited services.
PPS Realty believes that efforts should equal rewards as 50% of commission rebate for 20 showings with scaled down system ties its rebate commission amount to the number of showings and the duty to maintain full buyer representation service is fair for all.
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